{"product_id":"bearbrick-atmos-coca-cola-type-5-100-400","title":"BE@RBRICK atmos × Coca-Cola Type-5 (100%+400%)","description":"\u003cp\u003eThe collaboration between legendary Tokyo sneaker boutique atmos and the world's most famous beverage brand, Coca-Cola, reaches a new creative peak with this Bearbrick. Type-5 marks the fifth collaboration between these two icons of pop and consumer culture, following previous releases like the Clear Body and Checkerboard versions from 2019, which set collectors' hearts racing. For this edition, the designers embarked on a nostalgic journey through Coca-Cola's advertising history and impressively translated the results onto the iconic bear silhouette.\u003c\/p\u003e\n\n \u003cp\u003eThe entire surface of the set presents itself as a vibrant collage of historical Coca-Cola advertising motifs. Classic glass bottles with their characteristic contour profile, vintage can designs, and legendary slogans like \"Coke is it!\", \"It's the real thing,\" and \"Enjoy it ice cold\" merge into a visual document of American consumer culture. The design utilizes the typical Coca-Cola color scheme of red, white, and brown tones, punctuated by the striking blue \"atmos\" logo prominently displayed on the torso. The high-gloss surface lends the motifs additional depth and brilliance.\u003c\/p\u003e\n\n \u003cp\u003eThe packaging itself is a collector's item: a large-format cardboard box in a shoebox design adopts the collage aesthetic and features the co-branding of both partners on the top. With atmos as a pioneer of the Japanese streetwear scene, founded in 2000 by Hidefumi Hommyo in Harajuku, and Coca-Cola as a global cultural phenomenon, this collaboration transcends a simple piece of merchandise. For collectors of designer toys, sneaker culture enthusiasts, or lovers of American retro aesthetics, the BE@RBRICK atmos × Coca-Cola Type-5 (100%+400%) offers a timeless piece of design history.\u003c\/p\u003e","brand":"Medicom Toy","offers":[{"title":"Default Title","offer_id":52480543195402,"sku":"B@ATCC5400","price":249.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0843\/3133\/1850\/files\/bearbrick-atmos-coca-cola-type-5-100-400-schraeg.webp?v=1769789348","url":"https:\/\/www.mybearbrick.co.uk\/products\/bearbrick-atmos-coca-cola-type-5-100-400","provider":"MyBearBrick","version":"1.0","type":"link"}