{"product_id":"bearbrick-series-37-release-campaign-special-edition-project-1-6-100","title":"BE@RBRICK Series 37 Release Campaign Special Edition \"Project 1\/6\" (100%)","description":"\u003cp\u003eWith each new series, Medicom Toy releases a special campaign edition that marks the launch of the upcoming wave. This model is exactly one such oddity: a Release Campaign Special Edition, which was released in conjunction with Series 37 in 2018 and perfectly captures the pulse of the entire collecting culture surrounding the little bears. Instead of an artist's motif or a franchise license, this figure celebrates the heart of the brand itself – the iconic format and the idea behind each release.\u003c\/p\u003e\n\u003cp\u003eVisually, the bear features a strong, luminous coloring in a warm coral-pink tone, which is uniform and glossy across the entire body. The head, ears, arms, and legs are completely monochromatic, allowing the clear silhouette of the figure to fully stand out. On the chest, the striking \"Project 1\/6\" lettering in rich orange with the characteristic circle emblem and the fraction 1\/6 is emblazoned, below which is the addition \"Produced by Medicom Toy\". This graphic contrast of warm pink and luminous orange gives the model a fresh, striking appearance that immediately catches the eye.\u003c\/p\u003e\n\u003cp\u003eThe figure comes in 100% format with a height of approximately 7 cm, making it the handy standard size that fits perfectly into any collection and can be freely posed thanks to the classic joints. As a special edition for Series 37, this piece holds a special position: it does not represent a single character, but rather the overarching collecting concept, making it a piece of living brand history. For fans who specifically seek out campaign and special editions, it is an attractive building block.\u003c\/p\u003e\n\u003cp\u003eThose who want to expand their collection with a model with a clear statement and strong signal color will make a good choice here. The luminous tone makes the figure an eye-catcher on the shelf, while the special campaign character makes the collector's heart beat faster – a charming detail for all those who collect the history behind the series.\u003c\/p\u003e","brand":"Medicom Toy","offers":[{"title":"Default Title","offer_id":53522445074698,"sku":"B@S37R1","price":29.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0843\/3133\/1850\/files\/bearbrick-series-37-release-campaign-special-edition-project-16-100-herstellerbild.webp?v=1786896852","url":"https:\/\/www.mybearbrick.co.uk\/products\/bearbrick-series-37-release-campaign-special-edition-project-1-6-100","provider":"MyBearBrick","version":"1.0","type":"link"}